EXTEND INITIATE is a powerful digital media delivery platform specifically designed for use in retail environments. EXTEND INITIATE implements reliable, rapid delivery of interactive self service solutions and enables continuous updating of the applications and content in store.

EXTEND INITIATE gives you the ability to engage your customers on an interactive level, extending your brand beyond the conventional touchpoints found at retail level.

The single most important touch-point of any self-service system is the user interface. It's the visual extension of your brand, your product and your company to your customers and employees. The interface needs to be vibrant, informative, and above all easy to use, even for those people without basic computer skills.

However, experience has shown that while Web content works well on the Web, it is often too complex and unwieldy for use in a public-access environment. EXTEND INITIATE addresses these needs by providing the capability to present digital content on a touch-friendly platform.

With EXTEND INITIATE, complex content from web sites, business applications and back end systems, and rich media assets like full motion video and animations can be integrated into a seamless whole, providing for a powerful yet
easy-to-use experience.
  • Standard framework that offers a fully customizable user interface to fit your brand requirements.

  • Native support of video, audio, animations, and other rich media assets.

  • Integrates with audio, video, and graphics for creating rich media and multilingual user interfaces.

  • Tracks all customer usage for statistical usage reports.

  • Navigation tracking and log files.

  • Dynamically updated from a remote, central repository.